Marketing Analyst

Hmm does your website require more traffic. Yes, yes it does.

With full command of a range of website analysis tools and measurement platforms: Omniture Site Catalyst, Brightedge, Search Metrics, Conductor, Radian6, Google Analytics / WMT / Ad Words / Trends, Moz I am the person you need in your team.

UX, testing, measuring organic search engine rankings, increasing traffic via seo campaigns, landing page optimization & content optimization; e-commerce (SEO, pay-per-click), analytics, site structure, keyword analysis, web segmentation & major search engine algorithms; managing bloggers, link building strategy, social media optimization, blog content & research, etc… these are a few of my favorite things.

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I should have been a comedian…

Experience with and a desire to create clean, professional, lead generation focused sites. Worked closely with the Marketing team for numerous Fortune 500 companies to support all sales and marketing efforts as it relates to the web. Collaborated with inbound marketing campaigns, direct marketing, email and database marketing, online media planning, strategy, execution, and optimization; lead generation, creative direction, web site management, database marketing strategies and lead nurturing initiatives. SEM, SEO, online advertising, writing, editing, marketing communications.

Content Strategist, Web Manager & Digital Communications

I value well-organized marketing projects, and thrive in a high volume fast-paced environment. I am accustomed to prioritizing work assignments and coordinating local vendor activity with proper approvals. I play an integral role in the conceptual development of marketing projects and events. I enjoy preparing visual presentations and materials by designing art and copy layouts. In past collaborations I have incorporate creativity, knowledge of current fashions in the visual arts and the latest design software, and an understanding of material costs and time limits to develop impactful, high-level designed products. I have worked closely with the marketing teams to create concepts for events and special projects, including the theme, look, and feel of the event and special project. I have assisted with photography shoots for special programs, and also acted as script supervisor recording continuity and serving as the authority on the project’s design aesthetic.

My role is:

• Lead conversion project to migrate websites to a mobile-responsive platform
• Develop standards for web content and evangelize best practices
• Act as department liaison and partner to the IT
• Troubleshoot and prioritize user interface issues
• Write and optimize content for the prospective audience

To review my complete resume click here: Linkedin

A Graphic/Web Designer with extensive experience designing websites from concept to completion.

A creative specialist working with brand experiences that reach touch-points across multi-channels. This success has been achievable via a strong commitment to strategic team building, fostering creative growth and team inspiration of emerging trends that contribute to stellar creative solutions.

Experience across multiple industries has generated a diverse brand roster such as: Mother’s Work LLC., URBN Inc., The Franklin Mint LLC. and Accor.

Please take a moment and review my history outlining the many great opportunities I have participated in both regionally and internationally.

Specialties:
• Brand development and implementation
• Digital signage
• Retail store webdesign
• Merchandising
• In-store experience and promotion
• Consumer research / social media networking

For a complete resume, click here,  Romualda D.

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